No matter if you are a newbie or an expert with years of experience in the blogging industry, one of the main challenges you will have as a blogger is to bring traffic to your blog.
That’s a hard thing to do, to be honest with you! Yet, keep in mind that there are several proven practices that had come around after the blogging mistakes of others, which you can use to help your blog traffic be better off.
So, in order to help you, here we are to tell you the top 3 deadly blogging mistakes that can stop you from getting traffic to your amazing blog. Avoid these deadly mistakes, and you will see the increased traffic to your blog instantly.
Blogging Mistake #1: Not Practicing SEO
Let’s put it straight forward! If you don’t do SEO, you will have to wait a long time until a few users pass by your blog. It is one of the most major blogging mistakes!
Nowadays, SEO is more important than ever. Having billions of websites in the internet, all competing to get in front of targeted users’ eyes first, your chances to actually get search traffic mostly (but, not only!) depends on SEO.
Start by a few simple things that can maximize your SEO success. Like what?
- Choose a good hoster.
- Set up your blogging platform’s settings right.
- Use SEO plugins.
- Optimize site speed.
Most importantly, remember that SEO is about relevancy. Relevancy in choosing the right keywords, gathering backlinks and mentions from relevant sites etc.
Still don’t have much of a clue about SEO? Check out Moz’s “The Beginner’s Guide to SEO“, which will tell you all about what SEO is, how it works, what golden tricks and tips there are to help you rank, and more.
Blogging Mistake #2: Not Building Your Network
Blogging comes with a network. You want it or not, in order to become a successful blogger, you need to put yourself out there and start communicating with pal bloggers in your niche. Pal bloggers, aha!
They are not your competitors. They are your potential friends-allies, with whom your relationships can bring lots of fruitful opportunities for your own blog.
So, connect with them! You will then have the chance to write posts together and have lots of guest posting opportunities. You can interview bloggers, providing interesting articles that can be massively shared both to your audience and the bloggers’ audiences.
Amazing, right? At the end, those relationships can help you market your products, in return helping them market their products as well, which all can potentially bring lots of traffic to your site.
We bet you are already convinced what a deadly mistake out of all the other possible blogging mistakes it is to not build your network. In the end, blogging is a community effort. If you want to be successful in it, you have got to actively take part in it.
Blogging Mistake #3: Not Re-Sharing Your Posts Enough
Are you the kind of bloggers who share their blog posts on social media only once, thinking that is the morally right way to do it? Well, if you are, you are wrong big time. That way, bringing lots of traffic to your blog will be just too hard.
Re-sharing your blog posts from time-to-time with your social media followers has the most chance to attract more and more visitors to your blog. Then, as they visit you, taste the flow of your blog, checking out several other articles that seem interesting to them, you increase your sessions, which also is a heaven for bloggers. See? Win-win!
Re-sharing your blog posts especially works great on Twitter, where that practice itself is considered very legitimate. Yet, keep in mind that you need to re-share posts that still have their relevance. And, in order to do that, you have got to concentrate on constantly creating evergreen content.
On all other social media platforms, it is still recommended to re-share your blog posts more than once. For instance, on Facebook, you can re-mention the old but still great pieces of content of yours, trying to re-purpose them in different formats, such as new imagery, videos, questions relating to the posts etc. You can even try to share those posts in different groups relating to your industry, where users interested in the subject matter would be very happy to check it out.
Just keep re-sharing your evergreen content, and traffic will definitely come to you from all social media sources. Know your limit though!