Top 3 Influencer Marketing Trends To Watch in 2018

Influencer Marketing

Indeed, Influencer Marketing was mainstream in 2017. Brands reached mass amounts of online success thanks to their efforts of online advertising with influencers.

What good does Influencer Marketing bring? Marketers have a say here!

  • 73% of marketers swear by its effectiveness for lead generation.
  • 76% of marketers say it boosts customer loyalty.
  • 93% of marketers say it helps to build brand awareness.

What an effective Marketing strategy to use, huh? Well, Influencer Marketing is here to stay in 2018 as well, so you definitely should not miss the opportunity to reap all the benefits it can bring to your brand.

But how? How can you really make the most out of Influencer Marketing in 2018?

We have got you covered here! Check out these top 3 Influencer Marketing Trends for 2018 to learn how to make the most of your Influencer Marketing efforts. Continue reading “Top 3 Influencer Marketing Trends To Watch in 2018”

The Power of Video Marketing (Statistics Prove It All!)

Video Marketing Stats

Without question, nowadays Video Marketing is taking over Content Marketing with impressive results. Be it in your overall Digital Marketing Strategy, Content Marketing Strategy or Social Media Strategy, Video Marketing has got to have its superior place there. Why? Why should you be so confident in that? Well, let the statistics guide you for answering to this question.

Do you see an opportunity in these statistical facts? We hope you do, because there is a big one: Video Marketing. If people actually watch videos, then why not take that as an advantage and use it in marketing strategies, right?

One thing for sure, Video Marketing brings high engagement rates in such scenario, ultimately bringing higher financial rewards. People watch videos (which we already know), thus your video marketing efforts will definitely pay off. Statistical data is ready to prove you that! Continue reading “The Power of Video Marketing (Statistics Prove It All!)”