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3 Simple and Easy Steps for Writing Well Focused Content

focused content

Have you ever stumbled across a long article that doesn’t seem to get anywhere even by the end of it?

You read it on and on and on… no point found at all!

What was it about? It is the easy part! Content can be written in an interesting and engaging way that you may read all along to understand the overall subject matter.

But, what’s its point? What did it need to say, for which it was written in the first place? That is the most important part! And, the hard part too!

To have a solid point and to get to it quickly is what you need for an effective and focused content strategy. Otherwise, you will be boring and annoying! You don’t want that!

You shouldn’t ever waste your readers’ time and attention even for a second. So, follow these 3 simple and easy steps for writing well focused content. 1…2…3… Continue reading “3 Simple and Easy Steps for Writing Well Focused Content”

Top 3 SEO Basics – The Most Important Ranking Factors!

SEO Basics

We all know, or at least imagine how complicated SEO is.

All those white hat, black hat or whatever shade of hat techniques and constant algorithm updates make SEO a very scary field of Marketing. Every business owner, blogger and marketer who is not an expert in the SEO field will agree, won’t they?

Well, let’s face it! SEO can be pretty complicated and scary for anyone who doesn’t know much about it. But, hey! Don’t get disappointed or let down! We have prepared the 3 SEO basics you should master without being an SEO master, which will definitely put your SEO efforts to a whole new level of efficiency. Learn them now! Continue reading “Top 3 SEO Basics – The Most Important Ranking Factors!”

3 Major Reasons Why You Need Online Reviews

Online Reviews

Do you really-really need online reviews? Are they thaaaaaat important?

Let’s skip right to the punch line here, and say… Yes! Yes! OK, enough. You get it.

Online reviews are an integral part of customers’ online research journey on businesses. And, the more positively you are reviewed online, the better off your business will be.

Now, let us tell you the 3 major reasons why you actually need online reviews. Lot’s of it!  Continue reading “3 Major Reasons Why You Need Online Reviews”

Top 3 Influencer Marketing Trends To Watch in 2018

Influencer Marketing

Indeed, Influencer Marketing was mainstream in 2017. Brands reached mass amounts of online success thanks to their efforts of online advertising with influencers.

What good does Influencer Marketing bring? Marketers have a say here!

  • 73% of marketers swear by its effectiveness for lead generation.
  • 76% of marketers say it boosts customer loyalty.
  • 93% of marketers say it helps to build brand awareness.

What an effective Marketing strategy to use, huh? Well, Influencer Marketing is here to stay in 2018 as well, so you definitely should not miss the opportunity to reap all the benefits it can bring to your brand.

But how? How can you really make the most out of Influencer Marketing in 2018?

We have got you covered here! Check out these top 3 Influencer Marketing Trends for 2018 to learn how to make the most of your Influencer Marketing efforts. Continue reading “Top 3 Influencer Marketing Trends To Watch in 2018”

3 Keys to Great Social Media Customer Service

Social Media Customer Service

Without question, Social Media is a powerful tool nowadays for maintaining a good customer-brand connection. Customers spend most of their time on Social Media, while also seeking for interactions with brands on social platforms.

Statistics show that 90% of Social Media users have used Social Media to communicate with a brand. And, 63% of customers expect companies to offer Social Media Customer Service.

What else to say here? Brands have got to listen to their customers’ wants and needs, don’t they? So, here we are to tell you 3 keys that brands should use in providing a great Social Media Customer Service. Let’s get to them now! Continue reading “3 Keys to Great Social Media Customer Service”

Top 2018 Web Design Trends to Put in Mind

2018 Web Design Trends

2018 is already here! So are the new web design trends you should keep an eye on to stay ahead of the competition.

Have a look at these top 5 pretty awesome 2018 web design trends to put in mind when (re)designing your website in 2018. Hop on! Continue reading “Top 2018 Web Design Trends to Put in Mind”

2 Most Common Digital Marketing Myths to Forget in 2018

digital marketing myths

Statista reports that the U.S. spent $59.82 billion on digital advertising in 2015. And, that Digital Marketing spend is expected to increase up to $120 billion by 2021. How is that for you?

Statistics prove the continuous importance of Digital Marketing in today’s digitized world. The experienced marketers know it, and they take appropriate actions to strengthen their digital marketing strategies to boost their brands’ online presence. Yet, those who lack substantial experience believe in the common Digital Marketing myths that surround the industry. They are myths that keep believer-marketers from growing their businesses.

But you won’t be one of them if you learn about these 2 most common Digital Marketing myths. They can do you real harm, if not aware of their falseness. We want you to succeed though! That’s why it is time to forget these myths! Ready? Go! Continue reading “2 Most Common Digital Marketing Myths to Forget in 2018”

5 Major Tips for SEO Friendly URLs

 

SEO Friendly URLs

URLs, definitely, are an integral part of the overall impression your users and Google get from your website. You would want to make it a great one, right? You better!

Thus, planning ahead and ensuring maximum efforts in creating those SEO friendly URLs should be a must for you. To avoid endless redirect loops!

So, hop on, as we are going to tell you the 5 major tips for creating SEO friendly URLs. While these tips are not the absolute-strict-rules for ranking high in search engines, they are more of rules to follow to get the most out of URLs and better the chances of future SEO success. Alright, alright! Let’s cut to the chase. Continue reading “5 Major Tips for SEO Friendly URLs”

The Power of Video Marketing (Statistics Prove It All!)

Video Marketing Stats

Without question, nowadays Video Marketing is taking over Content Marketing with impressive results. Be it in your overall Digital Marketing Strategy, Content Marketing Strategy or Social Media Strategy, Video Marketing has got to have its superior place there. Why? Why should you be so confident in that? Well, let the statistics guide you for answering to this question.

Do you see an opportunity in these statistical facts? We hope you do, because there is a big one: Video Marketing. If people actually watch videos, then why not take that as an advantage and use it in marketing strategies, right?

One thing for sure, Video Marketing brings high engagement rates in such scenario, ultimately bringing higher financial rewards. People watch videos (which we already know), thus your video marketing efforts will definitely pay off. Statistical data is ready to prove you that! Continue reading “The Power of Video Marketing (Statistics Prove It All!)”

Top 3 Strategies For Making Customers Stay “Subscribed” To Your Emails

Emails

No matter how many advanced technological breakthroughs we keep having, email marketing never gets old and never will. Nor ineffective! In fact, email marketing generates 4400% ROI and $44 for every $1 spent. Wow! But, it is not an easy job to get such great result. Many marketers struggle with actually keeping their customers subscribed to their emails. Customers have their reasons!

So, here we are to tell you the top 3 most effective strategies to prevent your customers from clicking that “unsubscribe” button for opting out from all of your emails. Here we go!

  Continue reading “Top 3 Strategies For Making Customers Stay “Subscribed” To Your Emails”