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The Power of Video Marketing (Statistics Prove It All!)

Video Marketing Stats

Without question, nowadays Video Marketing is taking over Content Marketing with impressive results. Be it in your overall Digital Marketing Strategy, Content Marketing Strategy or Social Media Strategy, Video Marketing has got to have its superior place there. Why? Why should you be so confident in that? Well, let the statistics guide you for answering to this question.

Do you see an opportunity in these statistical facts? We hope you do, because there is a big one: Video Marketing. If people actually watch videos, then why not take that as an advantage and use it in marketing strategies, right?

One thing for sure, Video Marketing brings high engagement rates in such scenario, ultimately bringing higher financial rewards. People watch videos (which we already know), thus your video marketing efforts will definitely pay off. Statistical data is ready to prove you that! Continue reading “The Power of Video Marketing (Statistics Prove It All!)”

Top 3 Strategies For Making Customers Stay “Subscribed” To Your Emails


No matter how many advanced technological breakthroughs we keep having, email marketing never gets old and never will. Nor ineffective! In fact, email marketing generates 4400% ROI and $44 for every $1 spent. Wow! But, it is not an easy job to get such great result. Many marketers struggle with actually keeping their customers subscribed to their emails. Customers have their reasons!

So, here we are to tell you the top 3 most effective strategies to prevent your customers from clicking that “unsubscribe” button for opting out from all of your emails. Here we go!

  Continue reading “Top 3 Strategies For Making Customers Stay “Subscribed” To Your Emails”

Types of Visuals to Use in Blog Posts (Top 5 – Most Effective)


Visuals in Blog Posts

No matter what kind of a blog you write, visuals should always be your friend. Visuals are pleasant to your readers’ eyes and they help you keep your audience more interested and engaged with your content. In fact, posts that include visuals produce 650% higher engagement than text-only posts. As a result, people stay on your page much longer, decreasing that bounce rate that is too essential for your ranking placement in search results.

Now, let’s discover the top 5 most effective types of visuals for you to use right in your next blog post. Believe us, you will see the positive results not long after its implementation. Also, just so you know, 84% of online communications is predicted to be visual by 2018. So, why would you lack behind, right? Right! Now, follow us! Continue reading “Types of Visuals to Use in Blog Posts (Top 5 – Most Effective)”

Top 3 Local SEO Tips For Small Businesses (2018)

Local SEO Tips For Small Businesses

Do you own a local small business that you want to rank high in search engine results pages (SERPs)?  You have come to the right place! As, online users make 3.5 billion searches per day on Google alone, there is a crucial need for your business to be locally optimized for search engines to gain maximum local visibility. And, as general SEO differs from Local SEO, some tips specifically efficient for Local SEO will be of great value to your small business’ online success. So, we have crafted the list of top 3, the simplest and most essential Local SEO tips just for you, to maximize your business’ online outreach in 2018. Let’s get to them now! Continue reading “Top 3 Local SEO Tips For Small Businesses (2018)”

5 Pre-Launch Marketing Tips For Startups



Pre-Launch Marketing For Startups

Technologies have transformed business community forever. Thousands of people around the world are working day and night on bringing their unique ideas to life. They usually don’t spare any effort to improve their product and build up a powerful team. What they usually lack or don’t spend enough time on is marketing. Meanwhile, a proper pre-launch marketing of your product is vital. In fact, that’s what brings value to all your efforts by creating awareness about them. Successful startup marketing includes both a great product and a perfect pre-launch marketing strategy.

Here are some pre-launch growth hacking tips for startups that will definitely increase your visibility and set a good base for future success. Continue reading “5 Pre-Launch Marketing Tips For Startups”

Messaging-Based Customer Care Takes Over

Messaging Apps

Hearing from your customers is a vital opportunity that every business should embrace. Most professionals predict 2018 to lay a foundation for the era of chatbots and instant messaging with customers. Yes, social media tends to develop into more of a person-to-person communication, and we all can feel that.

Statistics prove that people spend significantly more time on messaging apps than on their social media feeds, messaging apps already win over social networks by their monthly active users’ numbers – and this should be an alarm for businesses. More than 60 billion messages are being sent through Messenger and WhatsApp every day. This is the place where your customers hang out. A huge wave of digital ads and messaging-based customer care is going to attack messaging apps soon. Thus, it’s better to be armed and prepared when it takes over!

So, why spending extra effort and budget on having a solid messaging customer care is an awarding strategy? Here are a few points that should motivate you to improve your text-based customer support. Continue reading “Messaging-Based Customer Care Takes Over”

4 Holiday Marketing Tips To Keep In Mind


holiday marketing

The Holiday season is just around the corner, so it’s high time to sum up your Holiday marketing strategy. This is the time when people start shopping actively, choosing gifts for their relatives and friends. Indeed, Internet has become number one place for getting inspiration – millions of people pin, like and share their holiday gift ideas. So why not to nail your place in their wish list by boosting your digital activity during the Holiday season?  Sit down and discuss how you have incorporated Holiday marketing into your digital marketing strategy. Or did you even do so?

Here are a few useful tips for you to get prepared for Holiday marketing and get the best out of it. Continue reading “4 Holiday Marketing Tips To Keep In Mind”

What Makes People UNSUBSCRIBE from Your Email List? {Infographic}

Email Marketing


People who have subscribed to your emails are actually a bonus for you. Marketers usually don’t spare efforts to attract new subscribers. Meanwhile, later they make a bunch of mistakes when it comes to engaging people and keeping up a good relationship with loyal customers.

Yes, you have to use analytical tools to track how many people unsubscribed, but it’s more important to know “why” they did so. This will open plenty of opportunities for you to improve your communication with customers, attract them by quality content and build up trust. Continue reading “What Makes People UNSUBSCRIBE from Your Email List? {Infographic}”

6 Free Social Media Management Tools You Should Start Using


Free Social Media Management tools

You are running a small business and are considered about your social media presence. Indeed, this is a common concern. Free Social Media Management Tools can be a true asset for startups!

Today the pace of social media trends makes it even more confusing for small business owners to know their way around the net. It doesn’t only include allocating budget for social media ads but also time and resources to keep up consistent work for reaching guaranteed results. We know how tight the budget can sometimes be, and at the same time how strong the need is to push the business forward.
So, we have decided to introduce you the most popular free Social Media Management Software. These are tools that must be there at your helping desk, at no cost. Continue reading “6 Free Social Media Management Tools You Should Start Using”

12 Things to do after publishing a New Blog Post {Infographic}


You just wrote an outstanding blog post with good structure, with competitive keywords and visuals. And you think that’s it! Traffic will flow to your blog and you will be famous! Oh, unfortunately, that’s not how it works. After you publish a good piece to your blog the actual work begins. You need to promote your blog post with all possible ways and you need to do it right!

Here we present a great infographic with 12 things that we suggest to do after publishing a new blog post. If you follow all these tips, you will get the traffic you signed up for, we promise!  Continue reading “12 Things to do after publishing a New Blog Post {Infographic}”